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What some Target shoppers thought was a Halloween prank turned out to be sounds from an apparent X-rated audio track being played over the store’s public address system.

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A Target store front is seen in a file photo. (Credit: CNN)

Chris Minor told CNN affiliate KPIX that he captured the moans and groans from the apparent porn audio on cellphone video Wednesday at a Target in San Jose, California.

“I thought it may have been Halloween related, maybe an employee playing games, but this was rated-X material, which made me feel very uncomfortable,” Minor said.

His video shows baffled shoppers — including mothers with babies — with one woman saying “that’s terrible.”

“I felt violated, and my body said wait a minute, this ain’t right. So I was uneasy,” said Minor.

Minor told the affiliate that the Westgate Mall store apologized over the PA system, but then the sounds started up again.

KPIX received a statement from Target saying they are “actively reviewing the situation with the team to better understand what happened, and to help ensure this doesn’t happen again.”

A Target in San Luis Obispo, California, was briefly evacuated in July after a similar explicit audio incident.