The ‘mob wife aesthetic’ reigned supreme this year according to Google’s Year in Search
In 2024 we said goodbye to the clean girl look, because the “mob wife aesthetic” officially entered the chat as one of the hottest trends of the early year. It all started in January when Canadian blockchain product developer Kayla Trivieri posted a now-viral TikTok video in early January declaring that “bold glamour is making a comeback.” The video has since been viewed over 1.8 million times, and people have been jumping on the look that calls for going big across the board: voluminous hair, punchy makeup colors, blinged-out jewelry and long manicures.
Google’s Year In Search was released today, confirming the shiny, maximalist aesthetic ruled. It came in number one for trending beauty searches, followed by the Nancy Meyers aesthetic, pillow face aesthetic, brat aesthetic and decora aesthetic.
Shop this article: Stila Stay All Day Liquid Lipstick in Beso, Kiss Salon Acrylic French 28 Nails and PAVOI 14K Gold-Plated Lightweight Chunky Open Hoops
In this video, we go over the top 5 TikTok-famous beauty products under $25.
Key pieces to incorporate into your ‘mob wife’ aesthetic
To achieve this aesthetic, think outfits and beauty looks inspired by Carmela Soprano in “The Sopranos” or Elvira Hancock in “Scarface.” The look is marked by opulent clothing choices — (faux) fur coats, large gold jewelry — and bold beauty looks including bright red lipstick, long red or French manicured nails, winged eyeliner and voluminous hairstyles.
To help you nail this vibe, we’ve culled 10 showstopping beauty items and wardrobe pieces. The best part: Every single one is available on Amazon.
Best beauty products for the ‘mob wife’ aesthetic
Stila Stay All Day Liquid Lipstick in Beso
For a vibrant and classic red lip color that won’t budge for six hours, try this liquid formula by Stila. The full-coverage product has a creamy, matte finish and it provides good moisture for your lips while you wear it.
This fast-drying and flake-free hairspray will give you plenty of volume and hold to create large and loud hairstyles. Still, it leaves hair looking natural and shiny.
Lashaholic Lashes Basic B Collection
Large and fluttery falsies — such as this pair from Lashaholic — will help take your look to the next level. These silk lashes apply with glue and gradually lengthen towards the center.
Kiss Salon Acrylic French 28 Nails
These press-on nails have an overstated French tip to give you a (temporary) statement manicure. They provide durable strength and comfortable wear and are applied with the included glue.
NYX PROFESSIONAL MAKEUP Epic Ink Liner
If you’re a liquid eyeliner beginner, this waterproof formula makes it easy. With a super-thin tip, the vegan pen lets you be as precise as you want — or as heavy-handed as your inner mob wife desires.
Best clothing and accessories for the ‘mob wife’ aesthetic
Omoone Women’s Faux Fur Jacket
This polyester topper makes quite a statement. It features a full leopard-print design, an open front and two side pockets. Despite its luxe look, it’s surprisingly budget-friendly.
Aurgelmir Women’s Faux Leather Jacket
With a faux leather bodice and a fuzzy lapel and cuffs, this belted coat brings the glamour at an affordable pricepoint. It comes in beige, black and two color-blocked options, as well as shorter and longer lengths.
PAVOI 14K Gold-Plated Lightweight Chunky Open Hoops
These 4.5-millimeter-thick hoop earrings have a 2-inch diameter. Though they look heavy, these hypoallergenic earrings are quite lightweight so they won’t pull your earlobes too much.
Floerns Women’s Leopard-Print V-Neck Lantern-Sleeve Bodycon Dress
This slinky long-sleeve number certainly channels the more-is-more aesthetic. It incorporates a loud leopard print, plunging V-neckline, curve-clinging silhouette and voluminous sleeves.
Retro Gong Womens Faux Leather Leggings
These high-rise faux leather leggings are crafted from nylon and spandex to give you gentle contouring and compression. They’re coated with a matte finish.
Prices listed reflect time and date of publication and are subject to change.
Check out our Daily Deals for the best products at the best prices and sign up here to receive the BestReviews weekly newsletter full of shopping inspo and sales.